Our Process
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頑張れ！

G.A.N.B.A.R.E!

Ganbare is a Japanese verb meaning to perservere.   Ganbare means doing whatever it takes to reach your goal.

​Our G.A.N.B.A.R.E! process covers a wide range of products and markets giving clients access to new customers and new markets.  

Asia Business Group can work with your company to lead it through the process starting or stopping at any point depending on your needs.

頑張れ！

Globalize	Is your company ready and willing to globalize?
Assess	What changes are needed before you can go global?
iNvestigate	Start collecting the information you need.
Begin	Formulate a strategy flexible and strong enough to ensure success.
Articulate	Communicate your strategy to stakeholders to test its strength and gain support.
Research	Build quantitative and qualitative data points to check your strategy against reality.
Execute	Start implementing your strategy, improving it as you go.

Asia Business Group can begin the G.A.N.B.A.R.E!™ process at any point or your company can do it by itself.  Just be sure the market data you are gathering is verified with locally gathered market information.  Asia Business Group can help you gather local information that you won't be able to get on your own and can deliver it to you in your own language!  Contact us to learn more.

F.I.R.E!

When trying to hit a target we say, "Ready, Aim, FIRE!"  Unfortunately, many companies get it backwards:  Fire, Ready, Aim.  If you've gone through the G.A.N.B.A.R.E! process, by yourself or with us, you'll hit your target because you've identified your strategy and goals and will have a higher chance of success.  But now that you're ready, you must execute your strategy locally.  
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F.I.R.E.

Focus	Choose targets and desired outcomes.
Identify	Find the appropriate decision makers and influencers.
Reach Out	Contact decisionmakers and influencers and deliver your message.
Execute	Push to achieve your desired outcome.